Speaking
I’m available to make presentations, in a variety of ways, depending on what you and your organisation want. You can find out more about all my services on my Web site www.GihanPerera.com; but here’s a sample of the most useful presentations related to the book.
Conference Presentations
If you’re in a business association, franchise group, sales organisation or professional service group, book me to speak at your conferences about how you and your people can take advantage of the Internet.
Topics include:
- Fast, Flat and Free: This presentation helps business owners build a strategy that works in this new world. They will learn how to cut through the clutter of everything they hear about the Internet, simplify it to nine key principles for their business, and focus on the three that matter most right now.
- Stay on Top of Social Media (and Still Have a Life):
Social media like blogging, Twitter, LinkedIn, Facebook and YouTube are powerful marketing tools for your business. But how do you stay on top of them without spending every minute of every day on these sites?
This presentation helps you identify and focus on the three that will bring you the biggest benefits, which will give you 80% of what you need in Internet marketing – and put you way ahead of most business owners. - Get More Traffic, Make More Sales:
Internet marketing is about much more than just trying to get your Web site to the top of Google. It’s now about building a reputation, not just relying on advertising. In this presentation, you will learn how to use your expertise to boost your credibility, attract more people to your Web site, and convert casual browsers into long-term customers and clients. - Get Things Done!: The Internet is a huge opportunity for business owners – especially small business owners – but it can also be a threat if you don’t know how to manage your time, energy and productivity. In this presentation, you’ll learn how to tame the on-line tiger once and for all. Learn how to do what matters most, automate and delegate the rest, and use the power of the Internet to add value to your bottom line.
Find out more about my conference presentations.
Workshop: Build Your Web Site In Two Days
I asked my network of subscribers exactly what problems they had with their Web sites. There was one common theme in their replies: It was just too difficult (or expensive) to update their site.
So I put together this two-day workshop where you build your Web site yourself. Come to this workshop, invest two days of your time, and you walk out with a professional Web site that you can change yourself any time in the future.
And when I say “professional”, I really do mean it! This is not just a basic five-page flyer you get with some training courses. You will learn how to do basic Web pages, but also graphics, a newsletter, a blog, embedding videos, uploading PowerPoint, creating a private members-only area, credit card orders, event registrations, e-book downloads, e-book cover graphics, adding social media links, and more!
Find out more at BuildYourWebSiteInTwoDays.com.
Consulting and Mentoring
I offer a number of consulting and mentoring services to help you work less and make more.
They range from a single consulting session to a six-month mentoring program; and things in between.
Find out more about these services here.
Webinars
Webinars are the hot new technology for delivering training, information and education over the Internet. You sit at your computer in the comfort of your home and office, and participate in a live event with me as the presenter.
I run a lot of webinars, some complimentary and some paid.
Find out more about my webinars here.
Membership Site: The eGurus Community
This is the best time in history to be a speaker, trainer, consultant, coach, author or other infopreneur with a message to deliver and sell. It’s easier than ever to reach more people, deliver your message in different ways, and do it more efficiently and effectively than ever before.
But the Internet has also made it easier for other people to deliver the same message as you do, to your markets and in ways that you don’t offer. Even if you do decide to embrace the opportunity, it’s not easy to know where to start. The problem today isn’t the lack of information on the Internet – it’s having too much information, and knowing which bits are relevant and valuable to you.
That’s where the eGurus Community comes in …
In brief, the eGurus Community gives you access to me. I created the eGurus Community for business owners who wanted access to me from time to time. Think of it like having me on retainer, so you can call on me for advice about your on-line strategy whenever you need it. You also get access to plenty of other resources for your business, in a variety of formats – including webinars, e-books, articles, Web sites, audio downloads, special reports and more.
What People Say
“With its dog-eared corners and relevant strategies for changing the way we use the Internet, this book is unlikely to gather dust. If you are looking for a different spin on using the Internet to market your business, this book will give you a massive advantage.”
— Donna Hanson
“Want to know how to market yourself on the web? This book is ideal for anyone who is either starting out on the web, or who has been doing so for years.”
— Candy Tymson
“This book really excels, by putting all the technical advice into a context that's easy to follow.”
— Shelley Dunstone
"It cuts through the many ‘social media’ and ‘web’ myths and practically demonstrates what really matters on the ‘net’. This is the one book every entrepreneur and business owner must read to sustain and secure their future business potential."
— David Penglase
"This book is now my bible for creating an effective online presence. It is not just conceptual but practical, with easy to implement strategies. Great work."
— Jani Murphy
"There is so much hype and blather about social media and Internet marketing. Usually it's the same old cliches trotted out with little real application. The best thing about Perera's work is that it puts it all in a real business perspective. Great effort."
— Alan Hargreaves
"This book is exactly like my experience of Gihan: relevant, respectful, highly insightful and jargon-free. Anyone who is looking for a layman's guide to taking advantage of what the Internet offers businesses could gain much by reading this book."
— Ross Clennett
"This book cuts through the hype. It doesn’t speak geek - it talks to people about their business strategy online in ways that make sense and go to the heart of making the web work for you. In my twenty-five years of being in business, I'd be hard pressed to name a person that I’ve learned more from than Gihan Perera."
— Ann Rolfe
"Fast, Flat and Free has become my new reference guide for smart marketing of my business online - and also offline. This book is worth many multiples its cost, so I strongly recommend it to business owners. I especially recommend it to the self-employed who may not yet be big enough to outsource to specialists. (And I recommend it to 'control-freaks' like me who like to be informed consumers of other consultants.)"
— Matt Hern
"Brilliant book. Great simplification of the extraordinary complexity we face online today. Gave me 6 'must do's to implement. And I write books on a similar topic. Well worth a read, particularly if you are an author or a Thought Leader."
— Toby Marshall
"This is probably the best book on the integration of marketing and the internet that I have read. If you want to know more about social media, the internet and small business marketing, this is the book for you."
— Michael Harrison
"If you are online now or wanting to put your business online, then this book is essential. It cuts through to the issues that really matter to capture your customers and clients. A great book that has saved me so much time."
— John Highman
"I have been paying Gihan money every month for more than a decade, and regard him as integral to the success of my businesses. In this book he outlines everything anyone would ever need to know about being successful online."
— Ian Berry
"Gihan has an amazing ability to capture current issues and trends then simplify them for easy access, without losing any of the richness of the concepts. It's a must-read."
— Helen Macdonald
"Gihan, you have done it again. This is a wonderful book. I have been following your pearls of wisdom for years and you always make me think differently. Thank you for taking the time to share your insights and expertise."
— Keith Abraham
"Gihan always makes my life and work so much easier and 'Fast, Flat and Free' is yet again just another example. I love everything this book does!"
— Ian Hutchinson
"Hey Gihan, I've nearly finished reading your book and it's amazing. It has revolutionised my thinking, not only of my Internet business idea, but also of my 'real world' business."
— Melvin Yeo
"I must tell you, I'm not very happy with this book. I was hoping I could do a quick scan flip-through and then put it on the shelf with all the others. Now I realise I must . . . must . . . sit down and read entire this book with a pen in hand. And I will end up with a long to-do list that will be critical to the future of my business! This is simply brilliant stuff, and well written and well organised."
— Warren Evans
"Fast, Flat and Free is an excellent resource and essential reading for anybody serious about doing business online. I particularly liked the chapter on creating your positioning statement and market niche. Keep up the good work!"
— Peter Thorpe
